Isos Capital Management acquires consulting firm 4Forces Group, LLC

Founder of the 4Forces group Peter Cosco to join the company as Managing Director

Isos Capital will provide growth advisory and interim management services

WESTPORT, Conn., July 18, 2022 /PRNewswire/ — Isos Capital Management (“Isos Capital” or the “Company”), an independent investment firm focused on identifying and executing opportunities in the global media, entertainment, sports and technology, today announced the acquisition of 4Forces Group, LLC, a consulting firm specializing in providing outsourced and interim management services to help companies enable organic and inorganic growth strategies. The acquisition expands Isos Capital’s capabilities to support its portfolio companies and provide strategic growth advisory and execution services to the market.

4Forces Group was founded by a media, entertainment and consulting executive Peter Cosco, who will now serve as Managing Director at Isos, overseeing the advisory practice and supporting the firm’s core investment business. Following a career as an executive in the media industry, Peter has spent the last decade driving transformational growth for businesses across all industries by operationalizing and executing growth plans, pivoting and repositioning brands and advising on key transactions. 4Forces Group has built a reputation as a change agent for its clients by offering a variety of services including strategic planning, corporate development/M&A, operational improvement, brand marketing, business development and sales acceleration, with deep expertise in Media, Entertainment, Sports and Professional Services.

“We are excited to add the consulting capabilities of 4Forces Group to our set of offerings as customers and contacts continue to seek support in planning, development, operational efficiency and sales – all areas where Peter and his team have significant experience,” said George Barriosco-founder and co-CEO, Isos Capital Management.

“The acquisition of 4Forces Group further differentiates Isos Capital from other investment companies, as we bring to market the mindset of an operator as well as access to capital and the ability to help our partners develop and execute growth plans,” said michelle wilsonco-founder and co-CEO, Isos Capital Management.

“In my experience, post-merger success is achieved not just through strategic synergies, but by having clear cultural alignment,” Cosco said. “The partnership between Isos Capital and 4Forces Group has both in spades, and I couldn’t be happier to join Michelle and George’s team.”

In addition to bringing deep industry and operating experience from leading global companies in the media and sports sectors, including the National Basketball Association, Time Warner, HBO, The New York Times and the United States Tennis Association, Barrios and Wilson recently served as co-CEOs of Isos Acquisition Corporation, a special purpose acquisition company that entered into a business combination with Bowlero Corp. (NYSE: BOWL), the global leader in bowling entertainment, media, and events, in a $2.6 billion transaction, the third largest media SPAC of 2021.

Barrios and Wilson are proven Fortune 500 leaders who have achieved success in the areas of leadership, strategy, expansion, branding and digital transformation. They served as WWE Co-Chairmen, directing the company’s day-to-day operations and strategy and building WWE into one of the world’s most successful multi-platform media companies across traditional, digital, social and direct-to-consumer media. . platforms.

About Peter CoscoManaging Director, Isos Capital Management
Throughout his career, Cosco has been a C-suite operator, interim executive, and consultant/advisor to public and private companies at all stages of their life cycle. He has spent most of his career in and around the media and entertainment industry – primarily in digital media, advertising, cable/broadcast, publishing, sports and esports. On the operational side, he worked for Time Incorporated, Paramount/MTV Networks, Discovery Inc. and Major League Gaming. On the consulting side, while with AlixPartners, Alvarez & Marsal and 4Forces Group, Cosco served Iron Mountain, Cognizant, Hudson News, Bloomberg Media, Mirriad, Deloitte, Cadet (fka Cross Mediaworks) and dozens of others businesses. Cosco is best known as an expert in growth – both organic and inorganic. He has supported businesses in a myriad of scenarios ranging from slow growth/turnaround to start-up and high growth situations.

About Iso Capital Management
Situated at Westport, ConnecticutIsos Capital Management is a boutique, fully-fledged investment firm uniquely positioned to identify and execute attractive opportunities in the global media, entertainment, sports and technology sectors.

With deep operational, strategic, branding and digital expertise, the company was built by carriers for carriers and partners with leadership teams to accelerate growth, transform business models and better meet consumer needs. of tomorrow. Isos Capital’s investments are stage independent and use a variety of vehicles.

For more information, visit

Media contacts:
Ed Trissel / Tanner Kaufman / Kate Thompson
Joelle FrankWilkinson Brimmer Katcher

SOURCE Isos Capital Management

Comments are closed.